Pharmaceutical Company Business Model Optimization

Clinet : Mid-size Pharmaceutical Firm with $200M Annual Revenue
Objective : Revitalize the existing business model to increase revenue


  • Approach: Executed a strategic product portfolio analysis to streamline
    offerings, focusing on high-performing products while phasing out
    underperforming ones. Implemented sales channel optimization and
    redesigned key performance indicators (KPIs) for product success and
    marketing team performance. Initiated talent acquisition strategies to bolster
    marketing capabilities. Including Factory efficiency and compliance analysis.
  • Outcome: Realized a significant revenue uptick, ensured positive ROI on all
    sales initiatives, and enhanced production capacity utilization through strategic
    outsourcing partnerships.

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